NEXT LEVEL Making the future home visible, configurable, and easier to choose.

Pasifik İnşaat / Servotel Corporation · Ankara, Türkiye

Visitors at the illuminated Next Level scale model in the sales office

Client

Pasifik İnşaat / Servotel Corporation

Location

Ankara, Türkiye

Services

Interactive Scale model, Interior Configurator

Behind the technology, beyond the experience

Context

The aim was to transform the buying process into a more visual and interactive experience, enabling customers to explore both the project and the interiors they could create within it.

Approach

The solution integrates project exploration, sales presentation, and home customization into one coordinated experience designed for both showroom and remote use.

Impact

The connected platform gives customers a more personal and informed way to explore the project. By allowing buyers to visualize and customize their future homes before completion, the experience strengthens engagement, improves decision-making, and provides the sales team with a more effective consultation tool.

01

Interactive Scale Model

To assist the sales team our team created and installed an interactive scale model which is connected to a touchscreen kiosk, allowing individual buildings and zones to be illuminated on demand. As each area is selected, the screen displays related project information, including unit details and floor plans, creating a clear connection between the physical model and its digital content.

The Next Level scale model in the sales lounge
Touchscreen kiosk showing the Next Level buildings and unit details
Illuminated tower on the scale model
Sales consultant presenting the scale model to visitors
Touchscreen kiosk showing a 3D floor plan of a selected unit

Tailored To Your Vision

Next Level start screen with language selection
Next Level towers at dusk in the unit search
Aerial map of the Next Level surroundings
Night view of the Next Level residences in the gallery

02

Interior Configurator

A detailed digital twin was developed as the foundation of an interior configurator accessible through web and mobile applications. It allows buyers to customize their selected unit’s materials, finishes, color palettes, and design options, then instantly visualize how their future home will look.

Exploring a kitchen in the interior configurator on a tablet
Choosing furniture in the interior configurator on a tablet

Intuitive Design. Effortless Customization.

Bedroom in the interior configurator
Choosing kitchen materials in the interior configurator
Choosing sofa, chair and table styles for the living room
Choosing sofa and chairs for the double-height living room

Build the same for your project

Tell us about your development and timeline. We will show you which combination of products fits your sales process, and what the experience could look like.